Tasting Room Advice from The Wall Street Journal

I have had a few people mention to me piece written by John Brecher and Dottie Gaiter that ran in the WSJ a few weeks ago. It was titled “Tips for Tasting Rooms,” a very thoughtful list of suggestions. I am happy to say that most of them, we heed already: we’re kid-friendly, our wine club pressure is so low we usually forget to mention we have one, we have a simple tasting fee that we refund with purchases. Many of their bits of advice are the exact opposite of the “you shoulds” we daily hear from people in our tasting room.

The most frequent “you should” we get, next to “You should serve food” (and considering how tenny weeny our space is and the fact that there are too many restaurants in Bend already, food ain’t gonna happen), is that as part of the tastings, we should give folks a glass with our logo. John and Dottie say “No glass!” and we totally agree. After we moved our collection of winery commemorative glasses for he fifth time, Scott took them all to Goodwill. Two from this place, one from this other place, different sizes, different quality – just a big pain the rump. We opted to use Riedel crystal glasses in our tasting room. And while yes, they can be etched with our logo, the added expense doesn’t make sense.

The one bit of advice we are guilty of not following was “Ease up on the numbers” – meaning don’t spout off the Wine Spectator/Enthusiast etc scores. While we have yet to submit our wines to any of the “number” publications (and that’s a whole nuther blog in itself), our basic info on the wine includes our awards and our Wine Press Northwest or Northwest Palate reviews. This is information we feel is vital to building our brand – as a relative newcomer to the wine industry, people are skeptical, and having that “third party validation” of our wines absolutely adds to our “legitimacy.” Yes, your palates are not fooling you – our wine is indeed yummy!

What's up with Vintage 2007

Scott went down to the winery two weeks ago – it was racking and blending time for the 2007s. He’s going to keep six barrels of the Fortmiller Syrah as a single vineyard designate, then blend five barrels of Fortmiller with seven from Lakeside. For the Fortmiller Merlot, he has decided to blend in one barrel of Tempranillo (from Red Lily Vineyards) which will mean the Tempranillo comprises about 7% – similar to the 2005 Merlot which was blended with 7% Cab Franc.

This weekend, Memorial Day weekend, we’ll be pouring our 2006 Syrah, Lakeside and Serenade Vineyards and 2006 Merlot, Fortmiller Vineyard and offering futures on case sales. Both these wines have already won GOLD MEDALS at major competitions, the Syrah at the SF Chronicle, the Merlot at Riverside. Pop on by! We’ll be in both the old Painted Pony space and in the Tasting Lounge.

Riverside Gold

The results of the Riverside International Competition were just announced, and we received two golds, one for our 2005 Syrah, and one for our 2006 Merlot. As far as we can tell, wineries from Oregon came away with a total of four gold medals this year (Willamette Valley Vineyards won the other two golds). The Riverside Competition is generally considered to be the most prestigious wine competition in the US. During Memorial Day weekend at our Tasting Lounge in Bend, you can sample the 2006 Merlot, as well as the 2006 Syrah, which won gold earlier this year at the San Francisco Chronicle Wine Competition.

Women Dig Us

Our Volcano Vineyards 2005 Syrah, Lakeside Vineyard, Rogue Valley was named Best of Show at the second annual National Women’s Wine Competition, winning the prestigious American Airlines Judges’ Choice Award. The Syrah also won a Double Gold Medal, and was picked as the Sweepstakes Red winner as Best Red Varietal.

The National Women’s Wine Competition is only in its second year, but its slate of judges is unbelievable, a ‘who’s who’ of the top women in the wine industry. For our 2005 Syrah to be chosen as the best wine from over 1600 entries from both the US and abroad is an overwhelming honor. There are hundreds of wine competitions held each year, and the first thing I look at before we decide to enter is the judging panel. When I can look down the list and recognize almost every name on it, I know that is a competition we need to be a part of.

Judges included Laurie Daniel, wine columnist for the San Jose Mercury News whose writing I loved so much Scott and I subscribed to the Merc when we lived in San Francisco just to read her stuff. Natalie MacLean, who publishes the online wine newsletter “Nat Decants” was also a judge. And the judging panel included winemakers from some of my favorite wineries: Elizabeth Vianna of Chimney Rock, and Sally Johnson from St. Francis to name a few. Also Rebecca Murphy, founder of the Dallas Morning News Wine Competition, one of the most prestigious wine competitions in the country, and Dr. Ann C Noble, creator of the wine aroma wheel, which I have hanging on the wall in my office.

The National Women’s Wine Competition is the only competition with all-women judging panels, reflecting the marketplace reality that women make 60-70% of all wine buying decisions.

Oh, so soil matters after all…

A new study by German researchers (from the Service Center of Rural Areas) shows that soil type may have a greater influence than climate on the characteristics of wines. This contradicts conventional wisdom. Taking samples of Riesling grapes grown across Germany, researchers put lots of grapes from different vineyards through identical winemaking processes, then compared them based on soil types. What did they find? Riesling gown in Limestone based soils - even when grown hundreds of miles apart in completely different climates - had similar characteristics of tropical fruit and honey with intense color. Meanwhile, Riesling grown in sandstone soils all showed mineral and citrus qualities. Interesting stuff. These results were based on two years of study and are just the beginning. The next phase of the study will look specifically at climate differences. Stay tuned! And for more info, check out the January 2008 issue of Wines & Vines magazine.

Volcano Vineyards 2005 Syrah gets OUTSTANDING Review

The Spring 2008 issue of Wine Press Northwest is out and for the second year in a row, we’ve gotten a rating of “OUTSTANDING!” I have to say, this is the best review we’ve ever gotten. I LOVE Wine Press Norhtwest! Check this out:

“OUTSTANDING! Top-flight Syrahs from Scott Ratcliff in Bend, OR are becoming a tradition. This vineyard-designate near Jacksonville, OR is on the precocious side with youthful, lip-smacking sweet brambleberries and balanced oak. A dark midpalate leads to a rich and lingering finish of semi-sweet chocolate that brings you back. The Ratcliffs, who have a background in fine cuisine, suggest pairing this with pulled pork or salty and bitter foods such as greens, olives, lemons, eggplant and asparagus.”

Vintner's Dinner at McMenamins St. Francis

Join us on Saturday April 19 at 7 pm at McMenamins St. Francis for a four course wine dinner. Cost is $50 per person. Call 541-382-5174 for reservations. Here is the fabulous menu:

Hazelnut-crusted Rogue Creamery blue cheese with rosemary shortbread and champagne grapes
Volcano Vineyards 2005 Viognier

Mixed greens with Manchego cheese, spiced marcona almonds and Spanish olive vinaigrette Volcano Vineyards 2005 Syrah

Smoked buffalo tenderloin with truffle butter, roasted fingerling potatoes and sugar snap peas Volcano Vineyards 2005 Merlot

Chocolate lava cake with cherry-Syrah reduction
Volcano Vineyards Lava Red Blend